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Umberto Mecchi

As Chief Marketing Officer, Umberto brings his considerable experience and insight to bear to set the strategic course for Hostplus. His areas of responsibility include strategic planning, Project Management office supervision, brand management, marketing program delivery, client services and sales, and member and employer experience design.

A career marketer with unparalleled financial services credentials, he is responsible for leading a talented team that is dedicated to ensuring Hostplus is at the forefront of delivering leading product and services to members, employers and stakeholders.

Under his stewardship, the organisation has consistently delivered breakthrough brand campaigns and strategies and established itself as one of Australia’s most trusted superannuation brands.
His work has been recognised and acknowledged with numerous awards:

  • Ranked 11th in Australia's Top 50 CMO in Australia in 2017
  • Australian Institute of Superannuation Trustees (AIST) Superannuation Marketing Award for Excellence
  • Rainmaker Superannuation Marketer of the Year
  • Winner of the 2008 ASFA Communications Award
  • AIST Gold Communication Award in 2008, 2009, 2017 for Excellence in Communications.

Umberto holds a Bachelor of Business (Marketing) from RMIT and a Diploma in Organisational Leadership from Melbourne Business School.

Role & Key Responsibilities

  • Chief Marketing Officer

Key responsibilities

  • Business strategy and insights
  • Marketing and Brand Strategy
  • Management of Client Services and business development
  • Oversight of Business Intelligence
  • Project Management office and delivery of strategic projects
  • Member Education program design and delivery

Year of appointment

  • 2011

Qualifications and memberships

  • Graduate of The Google - Squared Online Certificate in Digital Marketing
  • Bachelor of Business (Marketing), RMIT
  • Diploma in Organisational Leadership, Melbourne Business School
  • Certificate in Direct Marketing, ADMA
  • Member of the Australian Institute of Superannuation Trustees
  • Member of FEAL (Fund Executives Association Limited)
  • Member of Australian Superannuation Funds Association (ASFA)
  • Currently completing Master of Organisational Leadership, Melbourne Business School

Experience

  • Group Executive, Strategy and Marketing, Hostplus (2014–2017)
  • Executive Manager, Strategy and Marketing, Hostplus (2004 – 2010) and (2011 – 2014)
  • Executive Director, Marketing, Industry Funds Management
  • Director Client Services, The Shannon Company
  • Strategy Director, trademarkDM
  • Marketing Manager Business Solutions, Zurich Australia
  • Strategic Marketing Manager, AXA Australia
  • Project Manager, Express Banking, ANZ Bank

Other Directorships / appointments

Other appointments:

  • E J Whitten Foundation Limited - Director
  • Member, Fundraising Committee, E J Whitten Foundation Limited
  • Member of the Risk and Finance Committee, Jesuit Social Services
  • Member of the Fundraising Committee, Jesuit Social Services

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